Marketing strategist and content creator
driving brand engagement for tech and Web3 audiences.
Let's amp up your Web3 and tech
content marketing engagement!
Book a Free Strategy Call
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Hello! I’m Kala!
Thanks for visiting, I look forward to hearing more about you. A quick bit about me.
I'm different from many content creators and copywriters.
Experienced Marketing Content Creator
I'm an excellent writer with a marketing degree and years of experience. I bring business acumen and a strong left and right brain balance to my clients' work. You can scroll down to see some comments from happy clients.
I have years of experience hiring creative freelancers, so I’ve walked many a mile in your shoes.
I was a freelance marketing video producer for 20 years. During that time I consulted with clients on all aspects of their storytelling and marketing content strategy.
I wrote all types of marketing collateral - marketing video scripts, several online courses, workshops, multiple lead magnets, all my own sales copy, hundreds of blog posts, landing pages, email series, and website copy.
Superlative Web3 and Tech
Copywriting and Marketing Collateral
I love writing for clients in the Web3 space, tech B-Corps, blockchain, NFT marketing, impact initiatives, IoT, MedTech, and more.
I've got a toolbox of storytelling, empathy, SEO and top-notch writing skills to cut through wordy jargon and translate complex topics for B2B and B2C audiences.
I like to say I’m bilingual in wonky, with a Web3 dialect. (By the way, I lived in Mexico City for two years so I also speak Spanish, too!)
Professional, Informed Freelance Writer for Tech and Web3 Content Marketing
Are you ready to talk to a responsive, informed, experienced marketing writing professional? I keep up with this fast-moving space and have a thorough understanding of content marketing goals.
Get ready to amp up engagement and conversions from your content - schedule a free consult with me.
(If you don't see a calendar below, here is the direct link.)
Happy clients, happy life - what clients say about me 😊

“At Audience Ops, we pride ourselves on providing premier content for our clients. Conscientious team selection is vital for this work and we hire by carefully screening writers on several vectors, including acumen, professionalism, and experience.
We hired Kala to expand our capabilities for technology and Web3 content clients. Kala has shown that her marketing experience, professionalism, and fantastic writing skills make her a natural fit for our team.
Within just a few weeks of joining our team, she seamlessly integrated with tech client accounts from fields as diverse as healthcare, financial services, software development, and SaaS.
She has delivered every assignment on time. In fact, she usually delivers assignments ahead of schedule. She is a positive team player open to feedback and collaboration. Kala is a valuable resource to anyone looking for superlative technology and Web3 marketing content.”
Tech and Web3 Content Marketing Themes
I can't name drop because most of my work is ghostwriting client blogs. I've worked with clients in Advanced Medical Devices, Financial Services, SaaS, WordPress, and Software Development Consulting. I've written about the Internet of Things (IoT), venture fundraising, crypto IRAs, NFT utility beyond the artNFT craze, regulation crowdfunding, unified and asynch communications, UX design, design thinking, and more .
You can see samples in my portfolio.
I produce the Impactoverse Web3 blog, writing about blockchain, NFT marketing, NFT campaigns, DAOs, tokenization, marketing customer loyalty programs, the fast-emerging world of Web3, and more.
Passionate about Tech for People and the Planet
I am passionate about technology as a force for good. For years I initiated and worked with impact and sustainability projects in Austin and the San Francisco Bay Area.