Content strategy consulting client

Financial services / intranet content strategy 
Client: BlackRock,​ a major financial services firm with over $11 trillion in AUM. 
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I created the Content Governance plan for BlackRock's intranet Tech Hub, including a content audit, management system, planner, calendar and AI-enhanced workflows.

I also revised high-traffic pages to match the audience POV, improving clarity and user experience for thousands of employees and visitors.  
LATAM Cryptocurrency Exchange 
Client: Bitso
I've written three e-books for the largest crypto exchange in Latin America, two B2B, including a book about stablecoins, and an ebook for their B2C web wallet launch. These are pillar assets with thousands of downloads.

Google SERP results from an optimized AI content marketing tech stack 

I've been playing with the tools since ChatGPT became available.

When I optimized my AI content tech stack, I achieved several consistent rankings, in different industries, on first page Google returns, if not the first ranked article. 
Please note I'm seeing the best results with established blogs that have a solid content strategy and consistent posting schedule. If you've been posting consistently but not seeing results, lets talk! 

No Blog? 

One of the reasons I love working on blogs is they have been around since the earliest days of the Web. Even with AI disrupting SEO at the moment, SEO marketing experts like Neil Patel say that content is still king. My results above show that blogs are continuing to perform in spite of the disruption in search.

If you don't have a blog, now is the time. Our KP Content Studio Services can help you with a solid start. I'm happy to share more on a call. 

Blogs are still baller, even with genAI

Especially with genAI. If you are ready to add AI momentum while retaining the human touch, set up a call to chat about our KP Content Studio services. 
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As a featured blogger for ZenLedger, I was part of a content team that increased organic website traffic by 25%.
Foundational content for a web3 startup blog.

I wrote about marketing, Web3 and business with social and environmental impact.
Impactoverse is an impact ecosystem and NFT marketplace. They power brand and cause-driven collaborations to scale business outcomes as well as social and environmental impact.
Blockchain Basics That Won't Bore You to Tears (Pinkie Swear)
Entering the Fray: NFT Promotional Models for SMBs, Sustainable Brands and B Corp Marketing  
Is Your Content Marketing Stuck? Here's What to Do Next.
Get Schooled - Recent Data Shows Causes Are the Key to Brand Marketing Success.  
Making Your Message Irresistible - Three Strategies to Fix Your Content
More posts from Impactoverse: 
What is an NFT, Anyway, and Why Should You Care?
NFT Fundraising Flavors: For-Profit, NPO, and Politicos

Tech Marketing / SEO / Blog Ghostwriter

Below are links to copies of ghostwriting blog posts. Samples for NDA clients are anonymized. 
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Software Development Consultant: 
How to Start Building Web3 Concepts into Your Roadmap

Advanced Medical Device Consultant: 
2022 Update: Funding Landscape for Medical Device Startups
2022 Update: Medicare and Medical Devices

Help Desk SaaS: 
5 Case Studies to Improve Your Customer Service
What is Internal Knowledge Base Software?