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Essentials

Personal Branding - Ick or Wow Factor?



Just a few years ago, it was possible to work your whole life and not really think much about your "personal brand". Professional imagery consisted of a posed head shot and a business card. 

Today, with the advent of social media, we have the opportunity, and in some cases, the mandate, really, to craft a strategy for our personal brand. 

This makes many people uncomfortable. I have seen negative reactions that personal branding is "icky" or "gross" or egotistical. 

Yes, it can be all o…

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no

When You Just Don't Want to Do It Anymore

Have you ever woken up with a YES hangover - you said yes to an activity, an event, a relationship, a job or business that sounded SO great at the time...

To realize that you are just not feeling it, out of energy, with no end in sight, wondering what happened?

Russell Brunson tells a story about waking up one day, knowing the company he was building (before he co-founded Clickfunnels), was taking off like wildfire, yet he didn’t want to get out of bed. Why? Because he had built a company with…

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